Since 2000, NIW Companies has developed and commercialized highly differentiated insurance marketing concepts that are tailored to meet the needs of unique audiences.
NIW recognizes that within the market there are many good ideas that are not sufficiently "tuned" for effective selling. Many agents and General Agents do not have the time or focus to adequately develop these ideas. NIW Companies is able to leverage our extensive industry expertise in concept commercialization to create an effective marketing strategy with superior "sales appeal." We then partner with carriers, select IMO/FMO entities, and General Agents to launch these concepts and strategies to the appropriate market.
Once the strategies are launched, NIW focuses on training, supporting the sales through to closure, and where appropriate, post-sale servicing. It is our objective to approach all transactions with a win/win outcome in mind. If there is a high probability of one of the parties (client, agent, GA, or carrier) losing in the transaction, we do not support the concept.